serviceWork.title

A boutique retailer struggling with low conversion rates and high cart abandonment needed a complete e-commerce funnel overhaul. We designed a streamlined product discovery flow with clear value propositions, social proof integration, and a frictionless checkout process. The new funnel featured strategic upsell placements, trust signals throughout the journey, and mobile-optimized layouts that matched their brand aesthetic. Within six weeks of launch, conversion rates jumped 67%, cart abandonment dropped by 43%, and average order value increased through strategic product recommendations. The funnel now serves as their primary revenue driver, handling seasonal traffic spikes without performance issues.

• +67% conversion rate
• -43% cart abandonment
• +28% average order value
• 6 week launch

A consulting firm with strong expertise but weak online presence needed a complete website rebuild to attract and convert high-value clients. We conducted deep discovery into their ideal client profiles, pain points, and decision-making process. The new site featured clear service offerings, case study showcases, and a strategic booking flow that pre-qualified leads. We implemented conversion-focused copy that addressed common objections, built trust through detailed process explanations, and created a seamless inquiry-to-consultation journey. The result was a 300% increase in qualified lead volume, with prospects better understanding their value proposition before initial conversations. The site now serves as their primary lead generation engine, reducing reliance on referrals.

• 3x qualified leads
• +45% inquiry-to-consultation rate
• -32% bounce rate
• 5 week build

An educational startup launching their first online course needed a high-converting landing page that could handle paid traffic and organic discovery. We mapped their student journey from awareness to enrollment, identifying key decision points and objections. The landing page featured a clear value proposition hierarchy, detailed curriculum preview, instructor credibility signals, and a risk-reducing guarantee. We implemented strategic social proof placement, FAQ sections addressing common concerns, and a streamlined enrollment flow with payment plan options. The page was optimized for both desktop and mobile, with fast load times and clear CTAs throughout. Enrollment rates increased by 89% compared to their previous page, with significantly higher completion rates for visitors who engaged with the curriculum preview.

• +89% enrollment rate
• +52% time on page
• +34% mobile conversions
• 3 week launch

A SaaS company with strong product-market fit but weak website conversion needed a complete redesign focused on their free-to-paid funnel. We analyzed user behavior data, identified friction points in their signup and onboarding flow, and redesigned key pages to better communicate value and reduce decision anxiety. The new site featured clearer feature differentiation, use case examples, pricing transparency, and a streamlined trial signup process. We implemented conversion tracking throughout the funnel, A/B tested key messaging variations, and optimized the post-signup experience to drive faster activation. Free-to-paid conversion increased by 124%, with new users understanding the product value faster and upgrading sooner. The site now serves as a critical growth lever, supporting both organic discovery and paid acquisition campaigns.

• +124% free-to-paid conversion
• -28% signup friction
• +41% trial activation
• 7 week build